Idea Led. Design forward. Client inspired.
Waves of life
Inspired by the dynamic patterns of sound waves, suggested visual identity embodies the rhythm of life, emphasizing that SuperCare products are present in every day’s tempo. Whether it’s the gentle morning routine or wellness in tough day, SuperCare ensures customers that are in tune with their well-being journey.
This motif provides creative space for distinguishing product categories by forming various shapes out of waves. For instance, if the waves form a heart, customers will readily understand that these products are related to their health.
Similarly, if the waves take the shape of an eye, they will easily recognize it as a symbol of beauty and healthy looking. In the same direction, each category can attain its own uniqueness.
Colors and typography are carefully selected to maintain a clean and health-associated brand appearance. Additionally, graphic forms designated for different categories can be combined and used together to represent the entire brand philosophy
